Black Friday E-reader deals, ranked: from good to laughably bad

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Since I maintain (probably) the most detailed e-reader comparison tool online, I know the e-reader landscape inside out. So if you’re interested in the Black Friday deals this year, but don’t want to spend hours researching – I’ve got you covered.

Here’s my list of e-reader deals for 2025, sorted from worth your attention to laughably bad – making sure to point out if a deal isn’t as good as it seems.

Note; listed prices as I’m seeing them, at the time of publishing – deals can change or end at any time. When you make a purchase through links on this site, we may earn an affiliate commission.

1. Kindle: best time of year to get one

As usual, Black Friday is the best time of year to buy a new Kindle. This year too, with deals across the entire Kindle product line, and deals showing the lowest prices I’ve seen for these devices – with some steeper discounts than I remember seeing during Prime Day.

Here’s the run-down of all Kindle deals on Amazon this year, as I’m seeing them right now:

  • Kindle Basic – This is the basic 6″ e-reader, with a sharp 300 PPI E ink screen, optional backlight, and Bluetooth for audiobooks.
    • List price $109.99, now $79.99 (-27%)
    • Without lock-screen ads: list price $129.99, now $99.99 (-23%)
  • Kindle Paperwhite – Improves on the Basic with a larger 7″ screen, and the option to adjust the color temperature of the backlight to warm (amber) light for more comfortable nighttime reading. It also has a bigger battery, and is waterproof.
  • Kindle Paperwhite Signature Edition – Further improvements on the Paperwhite: double the storage space (32 GB), adds wireless charging.
  • Kindle Colorsoft – Basically a Kindle Paperwhite, with a color screen.
  • Kindle Colorsoft Signature Edition – Improves on the Colorsoft with twice the storage space and adding wireless charging.
  • Kindle Scribe 2024 – Large 10.2″ black & white screen, comes with stylus for notetaking.

So in short; big discounts across the board. If you’ve been wanting to buy a Kindle, now’s the time.

If you find the Kindle product line confusing, make sure to check out our Kindle comparison table. You can compare their size using the interactive size comparison tool.

2. Viwoods: Android e-reader deals worth checking out

Viwoods makes Android e-readers, most of them with a focus on notetaking. Being Android devices, this means you can install any (reading) app you want, which makes them an interesting choice. These are discounted across the board; even for their newest product, the popular smartphone-sized e-reader.

These are the deals, running from the 21st of November to December 1st:

  • Viwoods AiPaper – This is a fully fledged 10.65″ E Ink Android 13 tablet, with 128 GB of storage, 4 GB of RAM, and an octa-core processor. Comes with a stylus and leather case.
    Originally launched at $799, the price has already decreased over time to $549 on Viwoods.com. Right now, there’s an additional 13% discount available on Amazon.com, bringing the price down to $467.99 – $330 less than the original listing price.
  • Viwoods AiPaper Mini – This being the ‘Mini’ version of the AiPaper, it has an 8.2″ screen, making it more portable. Additional advantage over its bigger brother is that it has a screen light. Comes with a stylus and a case.
    Launched at $599, the price of this E ink tablet has also gone down over time, now usually $429 on Viwoods.com. Now available for $364 on Amazon.com, which is $235 less than its launch price.
  • Viwoods AiPaper Reader – This is a smartphone-sized e-reader, with a 6.13 black & white E Ink screen with a screen light. It does take a SIM card, and while it reportedly can be used to make calls, it’s not advertised to be a full smartphone.
    Launched at $279 (Viwoods.com) just earlier this month, the Black Friday deal already gives you a 15% discount, bringing it to $237.99 (Amazon.com).

Note that even though the official Viwoods site mentions ‘Black Friday’, actual discounts only seem to be given on Amazon.

Viwoods devices are definitely more niche than regular e-readers, but the additional 15% or so discount on their already reduced pricing makes these worth checking out.

3. Obook 5: tiny e-reader, big discount

At 4.26 inches, the screen on the Obook 5 is the smallest I’ve seen available on a name brand device – even though the Xteink X4 has a smaller footprint. However, the Obook having a screen light, a touchscreen, and the ability to play audiobooks makes it much more versatile than the Xteink X4.

So if you’re looking for an ultra-portable e-reader, and don’t mind manually transferring ePubs, the ongoing Black Friday deal makes this an interesting option. Commonly $109.99, it’s currently $76.99 on Amazon, meaning you’re getting a 30% discount. This is the lowest price I’ve seen this device go for.

4. iFlytek AINOTE (Air) 2: $200 off?

This brand makes devices that aren’t just readers, but full E Ink tablets that come with a stylus. Both run Android, but the newer AINOTE 2 comes with Android 14, while the AINOTE Air 2 runs Android 11.

Hardware specs on both devices are pretty beefy, making them better able to run apps that you can install to them from the Google Play store. The main difference between the devices is the size: the newer AINOTE 2 comes with a 10.65 inch screen, making it much larger than the AINOTE Air 2 with its 8.2 inch display. The Air 2 does have a color adjustable screen light, however.

Both are discounted for Black Friday, with the best discounts available on their own official store.

The iFlytek AINOTE 2 is quite new, and launched at the start of this month for $599. It’s currently available for $519, already bringing it down $80 from their launch price for Black Friday.

The older iFlytek AINOTE Air 2 originally launched for $549 and is now available for $399 on iflytek.com, meaning you’re getting a $150 discount.

I can’t help but notice that iFlytek must have increased their prices lately, maybe just to show a bigger discount on Black Friday…? Because for both devices, iFlytek is showing crossed out prices that are $50 higher than what I’ve recorded as their list price in our comparison table. Not sure what’s going on here.

Good news though; you can get an additional $10 off on either device by applying the coupon code ‘ComparisonTables’.

5. Kobo – Sale? Yes. Good? No.

Yes, Kobo does have a Black Friday sale going on, but it’s only on two of their devices, and the discounts aren’t as steep. So this is only interesting to those that have been putting off buying the specific devices that are discounted:

  • Kobo Elipsa 2E – The Elipsa 2E is Kobo’s largest e-reader at 10.3 inches. It doubles as a note-taker, and comes with a stylus included.
    List price of $399.99, now $349.99 on Kobobooks.com and Amazon.com, a $50 discount.
    While this is its lowest price ever, it’s been discounted to this price before. Also, it’s still $40 more than the current deal on the 32 GB version of the Kindle Scribe, probably its closest competitor. The Kindle Scribe also beats the Elipsa 2E on sharpness, with a pixel density of 300 PPI vs 227 PPI on the Elipsa 2E.
  • Kobo Libra Colour – The Libra Colour is a 7 inch color e-reader with physical page-turn buttons, and an adjustable color front-light. You can use a stylus to take notes, but it’s not included.
    Usually $229.99, now $199.99 on Kobobooks.com and Amazon.com – so a $30 discount on their regular price – but only $20 or a measly 9% discount if you consider that the original listing price for the Libra Colour was $219.99.

No discount on the other devices in their current line-up: the Kobo Clara BW, Clara Color, or the Kobo Sage.

There’s one other sale worth mentioning here, and that’s the sale on their store gift cards.

You can currently get a $50 Kobo Store card for $40 on Amazon.com right now, meaning you’ll save $10 on books – eventually, if you actually use up all of the credit on the gift card, that is.

On Kobo.com, the deal is slightly different; $50 gift cards are still $50, but whoever buys the gift card gets a $10 credit to their Kobo account. Deal ends December 4th.

6. Boox: small discounts, no real Black Friday deals

Out of the 12 current products in their line-up, Boox seems to only have deals on two of them, and the deals aren’t all that great.

The Boox Note Max launched for $649.99, and is available with a $50 discount right now, bringing it down to $599.99. If you’re in the US, and want faster shipping and no tariff surprises, it’s $30 more to ship it from their US warehouse.
With a 13.3 inch black and white E Ink screen, the Note Max has the largest screen you can find on an E Ink tablet right now. It runs Android 13, and has the Google Play Store available to download all of your favorite apps for reading, writing, sketching, and whatever else. To smoothly run your apps, it’s got 128 GB of storage space, 6 GB of RAM, and a 2.8 GHz octa-core processor. Stylus included.

The only other Boox device with an ongoing deal is the Boox Palma 2. This is a phone-sized e-reader, but it doesn’t take a SIM card, so it’s not actually a phone. Like the Note Max, it also runs Android 13, and also has 128 GB of storage space, 6 GB of RAM, and an octa-core processor.

The deal on it is not actually that great. This device originally launched at $279.99, but had its price increased to $299.99 later on. Right now, it’s available for $269.99 on Amazon.com.

That means that optimists taking this deal will save $30, while the pessimists will only save $10.

7. reMarkable: only discounts their remarkably expensive accessories

Alright, reMarkable definitely gets the award for the worst Black Friday deal I could find. It’s laughably bad.

While their entire site is styled for Black Friday, none of their actual devices seem to be discounted for Black Friday. Not even the 5-year-old reMarkable 2.

As a matter of fact, it seems that the price for the reMarkable Paper Pro bundled with their basic marker has even gone up $50 from its release price of $579, to $629. While I only noticed this today, the price increase apparently already happened back in May – apparently to offset tariffs, so I do sympathize.

OK, so what is discounted for Black Friday then? I’ll walk you through it.

The reMarkable Paper Pro has a $50 Black Friday discount applied if you bundle it with a ‘Folio’, which is a fancy word for a case. This discount is applied for both the ‘Book Folio’; a folding case to protect the screen, as well as their $229 ‘Type Folio’, which is both a folding case and a keyboard.

For the ‘Type Folio’, an additional $79 in ‘Folio discount’ is applied, bringing the actual price of the Type Folio to $100.

The ‘Book Folio’ has always been terrible value. On their ‘configuration page’, the ‘Premium leather’ Book Folio is always selected by default. Normal price? $179! Yes – that’s their price for a case only.

But hey – it’s Black Friday, so the $50 discount applies, as well as an additional $59 Folio bundle discount, bringing the Premium leather Folio down to a more reasonable (but still expensive) additional $70.

The other two ‘Book Folio’ options are also discounted. The ‘Mosaic weave’ Folio: usual price $139, minus $50, minus $39 extra ‘Folio discount’ comes out to $50. The ‘Polymer weave’, usually $89, only has the Black Friday discount applied, so comes out to $39.

At this point, I feel like I should point out that you can get well-reviewed cases for the reMarkable Paper Pro starting from around $10 on Amazon.com.

Next device then, the reMarkable 2. No discount on the device itself ($399), but a $70 discount on all of their remarkably expensive Folios:

  • Type Folio: $199 (normal) minus $70 BF discount, minus $19 ‘Folio discount’, brings it to $110.
  • Premium leather Book Folio: $169 minus $70, minus $19, brings it to $80.
  • Polymer weave Book Folio: $129 minus $70, minus $9, equals $50.

There’s also the $79 sleeve Folio, but there’s no Black Friday discount nor a ‘Folio discount’ on that.

No Black Friday discount on Folios for the reMarkable Paper Pro Move, their newest device that launched last September. It’s $449, and only has their usual bundle discounts on the Folios.

No Black Friday deals (yet): Supernote, PocketBook, Nook

Something I actually appreciate: not having a Black Friday sale at all, and owning it. This seems to be the case for Supernote.

Supernote has already stated in November 2022 that they won’t be doing any Black Friday or Cyber Monday sales, as they’ve noticed those sales leading to too many ‘irrational purchases’, meaning they’ve got to handle too many additional returns. Not having to deal with deals means they can spend more time on improving the actual product.

So far, there have also been no Black Friday deals announced for PocketBook e-readers, or the Barnes & Noble Nook e-readers. Barnes & Noble does seem to have a sale on books though.

Wrap-up

That’s all for my Black Friday e-reader deal roundup for this year. Are you getting anything this Black Friday? Do you need some last-minute buying advice? Or did I miss something worth mentioning? Let me know!

I’ll make sure to keep an eye out for any additional deals that still might pop up, and update the article or drop a comment if I spot something noteworthy.

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